The lead desk for agencies and freelancers

Every client's leads. One place.

Maddex CRM collects form submissions from all the websites you manage, filters out spam, flags repeat contacts and gives each client a branded dashboard of their own.

Leads this week
128
+18%
Active forms
23
2 dormant
Clients
12
3 new
Sarah Whitfield
Kitchen remodel quote
New
Marcus LeePossible duplicate
Contact us
Contacted
Priya Raman
Free SEO audit
Converted
Daniel Ortiz
Kitchen remodel quote
New
7
field types
1 snippet
per form to embed
2 layers
of spam protection
100%
isolated client data

Features

Everything between “Submit” and “Signed”

Stop chasing notification emails across a dozen inboxes. Capture, qualify and follow up on every lead from one place.

Every client's leads, one inbox

Submissions from every website you manage land in a single place, tagged by client and form, newest first.

Embeddable forms in minutes

Drag-and-drop builder with seven field types. Publish and paste one iframe snippet into any site.

Spam stays out

Honeypot and timing checks on every form, rate limiting, and optional Cloudflare Turnstile per form.

Duplicate detection

Repeat contacts are flagged automatically by email or phone and linked to their earlier submissions.

Per-client dashboards

Give each client a login to their own leads, in their own brand colour, with no view of anyone else's.

Instant notifications

New-lead alerts to you and, optionally, your client, plus a friendly auto-reply to the person who submitted.

Form analytics

See which forms convert and which have gone quiet. Dormant-form alerts help you catch a broken embed early.

Global search

Find any lead by name, email or phone across every client, without knowing where it came from.

How it works

From new client to first lead in three steps

01

Add a client

Create the client, pick their brand colour and send an invite to their portal.

02

Build & embed

Design the form, choose a thank-you message or redirect, and paste the iframe.

03

Work the leads

Track status, add timestamped notes, spot duplicates and export to CSV.

<!-- Paste anywhere on your client's site -->
<iframe src="https://crm.themaddex.com/embed/3f9c…" style="width:100%;border:0" height="640"></iframe>

Built for trust

Client data that stays with the client

Isolation is enforced by Postgres Row Level Security, not just hidden in the interface. A client login can only ever read its own forms and leads, even with a guessed ID.

Row Level Security

Every query is scoped to the signed-in user by the database.

Invite-only access

No open sign-ups. Accounts are created from an admin invite.

Branded portals

Each client's dashboard follows their brand colour.

Own your data

Export any client's leads to CSV, filtered by date.

Ready to see your leads?

Sign in to your dashboard, or use the invite link you were sent to set up your account.